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Driven to propel the Thai real estate industry toward sustainable growth across the entire ecosystem
Through the development concept of building homes that are “Good for Residents, Good for the Environment, and Good for the Economy”
Along with pushing forward Green Development standards.
Vision and Industry Driving Strategies
Sustainable Development (Green & Net Zero): Promote Green Construction and Green Development directions by connecting eco-friendly building materials with Green Finance to achieve Net Zero targets.
Rescuing and Revitalizing the Real Estate Sector: Address urgent issues such as high mortgage rejection rates (Reject Rate) and the relaxation of LTV measures, alongside pushing for low-interest loans (Soft Loans) to make housing more accessible to the public.
Integrated Collaboration: Coordinate closely between the public sector, private sector, and financial institutions to leverage the real estate sector as a key engine for driving the nation's economy.